Why passion is the ultimate driver in entrepreneurship and economic development
Entrepreneurship is really about doing what you are passionate about, then finding others to help you by doing what they are passionate about. Working alone in the garage to build a business is just a myth, it never happens. Even Steve had Woz, and virtually every successful business ever built has been a group effort. Businesses and people thrive when each individual is able to focus on what they love and do best. Instead of becoming the typical “superhero entrepreneur” by doing everything on their own.
In this episode, I am speaking with Ernesto Sirolli. For 35 years he has helped communities and organizations grow entrepreneurs through what he calls “Enterprise Facilitation” and Social Infrastructures. He has worked all over the world and they have helped start over 50 thousand businesses. Listen in to this insightful conversation.
Some of the things we discuss
- What the word entrepreneur really means.
- The psychology of entrepreneurship.
- Why you should only work at the things you are passionate about.
- Where communities can find new entrepreneurs.
- Rebuilding our social infrastructures to help each other become the fullest human they can be.

Ernesto Sirolli is a noted authority in the field of sustainable economic development and is the Founder of the Sirolli Institute, an international non-profit organization that teaches community leaders how to establish and maintain Enterprise Facilitation projects in their community. The Institute is now training communities in the USA, Canada, Australia, UK, Africa, Asia, Central and Latin America. In 1985, he pioneered in Esperance, a small rural community in Western Australia, a unique economic development approach based on harnessing the passion, determination, intelligence, and resourcefulness of the local people. The striking results of “The Esperance Experience” have prompted more than 250 communities around the world to adopt responsive, person-centered approaches to local economic development similar to the Enterprise Facilitation® model pioneered in Esperance.
Sirolli Institute- International Enterprise Facilitation Inc. www.sirolli.com
About the guest:

Monica C. Worline, Ph.D., is founder and CEO of EnlivenWork, an innovation organization that teaches businesses and others how to tap into courageous thinking, compassionate leadership, and the curiosity to bring their best work to life. She is a research scientist at Stanford University’s Center for Compassion and Altruism Research and Education and Executive Director of CompassionLab, the world’s leading research collaboratory focused on compassion at work. Monica holds a lectureship at the Ross School of Business, University of Michigan, and is affiliate faculty at the Center for Positive Organizations.
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if the business you are in is worthwhile. Sometimes data and advisors are helpful but often, even if data supports it we somehow know the right choice in our gut.

very aspect of our lives.
obert MacNaughton,